We will present our work to you in several parts. To start of, here is a focus on the French Pavilion.This is a good example of the Group’s synergy between Novelty Middle East and Magnum.In...
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Ahmed Alshaiba performed live at Ithra Theatre for Saudi National Day along with a series of other instrumentalists where he played some of his most evocative music from around the Kingdom and...
Happy National Day to the People of Saudi Arabia!In celebration of Saudi Arabia’s 91st National Day, the King Abdulaziz Center for World Culture launched a collection of Saudi cultural and...
Here is a throwback from Learning Beyond Conference in the King Abdulaziz Center for World Culture – Saudi Arabia. Learning Beyond Conference by Ithra was for everyone and anyone who...
Throwback from Guerlain event "L'art et la Matière" in ICD Brockfield DIFC - Dubai.Novelty Middle Eastdelivered full technical supportfor the agency "The Qode" : Video...
Novelty Middle East was proud to support @Auditoire with technical production for Piaget pop-up store in KSA mall – Saudi Arabia. It opened on Sept.8 until Sept.25. Novelty Middle East team...
Novelty Middle East were pleased to supply a full technical solution forthe launchof the new Miss Dior ad with Nathalie Portman as muse.Novelty Middle East team provided for the...
On the occasion of EID, Novelty Middle East was with Moments International at the King Abdulaziz Center for World Culture (ITHRA)to set up the lighting, sound and structure.The event took...
NOVELTY Middle East provided its technical support for Luxury Makers by Auditoire at this private jewelry exhibition in DIFC last April 2021.Photo credit: Pict by Saï / Stéphane...
On the occasion of the International Women’s Day 2021 and in support of refugee youth for a higher education, UNHCR, the UN Refugee Agency has organized an awareness meeting on March 8th...
Couple of kilometers from the Iraqi border and in line with the Kingdom of Saudi Arabia “Vision 2030”, the General Authority of Civil Aviation (GACA) and His Royal Highness Prince...
SAUDI ARABIA WINTER FESTIVALfrom 01/01/2021 to 30/06/2021As the season gets colder in the Middle East, it gives the right opportunity to go outside and warm up around some cultural activities in...
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